See how every review is handled from intake to reply
Sentimo brings reviews into one workflow: ingest, score, moderate, review, and respond. Teams can see why a review is flagged, what needs attention, and when a reply is ready.
- One workflow from review intake to reply approval
- Four clear signals to explain why a review is flagged or prioritized
- Human review stays in the loop when needed
Product Reviews
One clear flow from review intake to moderation and reply.
How Sentimo handles reviews
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1. Ingest reviews
Connect your review platforms or upload CSVs so new reviews enter one workflow.
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2. Score and moderate
Each review is scored across sentiment, respect, constructiveness, and sarcasm, then checked against your rules.
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3. Review edge cases
Teams can approve safe reviews quickly and inspect only the ones that need attention.
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4. Reply and share insights
Draft replies, approve them when needed, and reuse structured review data across CX, product, and marketing.
Moderation based on your actual review rules
Sentimo checks each review against the rules you define, then decides whether it can pass, should be reviewed, or needs escalation.
Rule-based screening
Detect profanity, personal data, spam, or off-policy content and apply your rules automatically.
Human review queue
Send edge cases to a reviewer with the scores and context that explain why they need attention.
Review history
Keep a visible record of status, score changes, and moderation decisions over time.
Rules can change by brand or review source
Set thresholds and actions based on the four signals, then adjust them by source, team, or policy.
- Flag reviews with low respect before they are published.
- Route highly constructive negative reviews to product or support teams.
- Escalate sarcastic reviews when sentiment alone would be misleading.
Four signals that explain every review
Each review is scored with clear definitions and examples so your team can act consistently.
Signal 01
Sentiment
How positive or negative the review feels overall.
“Love the quality, fast shipping.” → strongly positive
Signal 02
Respect
Whether the language is civil and appropriate for public display.
“This is garbage and you should be ashamed.” → low respect
Signal 03
Constructiveness
How actionable the feedback is for your team.
“The zipper broke after one week.” → high constructiveness
Signal 04
Sarcasm
Whether the message is ironic or sarcastic (can distort sentiment).
“Great, another broken item.” → high sarcasm
Replies come after the review is understood
Once a review is scored and moderated, Sentimo can draft a reply your team can approve, edit, or send.
- Tone control and templates so replies stay consistent.
- Context from the review, product, and prior customer history.
- Manual approval or automated sending, depending on your rules.
Sample response
““Thanks for the detailed feedback—our support team has already flagged the issue and will follow up with a replacement.””
Customer context when it helps the decision
When available, Sentimo links prior reviews and recurring issues so teams can respond with better context.
- Group reviews by customer, product, or topic for faster investigations.
- Surface recurring issues across a single customer’s history.
- Highlight loyalty or churn risk signals in one view.
Reviews can also feed broader reporting
Once reviews are structured, teams can share recurring issues and trends without re-reading everything manually.
- Top drivers of 1–3 star ratings and sentiment declines.
- Emerging product defects, shipping issues, or sizing complaints.
- Customer language to fuel marketing, SEO, and merchandising.
Frequently asked questions
Quick answers about how Sentimo works with reviews.
Explore other UGC types
Each workflow is tuned to the content you manage today, with new types coming soon.
Blog Comments
Sentimo brings blog comments into one workflow: ingest, screen, score, review, and respond. Teams can see what is spam, what needs moderation, and which comments deserve an answer.
Ready to activate Sentimo for Reviews?
We will help you configure moderation, AI responses, and Insight Reports within days.