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Transparent & responsible AI

How Sentimo uses AI — without compromising trust

AI at Sentimo is not a black box. It is a decision-support tool that helps you moderate, analyze, and respond to reviews faster — while keeping full control over your data.

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AI designed to help, not to replace

Our approach is simple: AI should be useful, understandable, and configurable. It helps you save time on repetitive tasks while you keep the final decision. Learn more about Sentimo's AI features or privacy policy.

Useful

Suggestions and insights that save time.

Understandable

Explainable decisions and clear rules.

Configurable

You choose the automation level.

Secure

Your data stays under your control.

What AI actually does
  • Analyze meaning and tone, even when reviews are short or ambiguous.
  • Detect inappropriate, off-topic, or abusive content.
  • Suggest responses aligned with your brand voice.

The AI models we use

Sentimo can leverage modern language models (including OpenAI) to understand natural language at a high level. But using a third-party provider is never mandatory.

Option 1 — Cloud models (OpenAI)
  • Fast to deploy
  • Excellent language understanding
  • Great for most teams
  • Use governed by confidentiality safeguards
Option 2 — Self-hosted models (Canada)
  • Deployed on Canada-based infrastructure
  • No data sent to external AI providers
  • Full control over processing and retention
  • Ideal for strict legal or compliance needs
Your data stays your data

Sentimo does not train models on your data. Reviews are processed only to deliver the features you request, and remain under your control. For specific compliance constraints, you can contact our team.

  • No resale or hidden reuse
  • Processing limited to your business needs
  • Traceability and auditability
Control over blind automation

You set the rules, confidence thresholds, and what must be reviewed by a human. AI suggests, prioritizes, and assists — it does not decide for you.

  • Custom moderation rules
  • Configurable confidence thresholds
  • Explainable, auditable decisions

Why this matters

Many AI tools ask you to “just trust the model.” Sentimo takes the opposite path: transparency, flexibility, and control. Whether you are comfortable with cloud AI or require Canada-based hosting, Sentimo adapts to your standards.

Discuss your requirements

In short

Modern AI used where it delivers real value.

Choice between cloud or Canada-based self-hosted models.

No model training on your data.

Control and traceability at every step.

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AI & data confidentiality FAQ

Clear answers for teams that want control and transparency.

No. Sentimo does not train public AI models on your data. Reviews are processed only to deliver the features you request.

Yes. Sentimo supports Canada-based self-hosted models, giving you full control over processing and data residency.

No. Cloud models are optional. You can use third-party providers or self-hosted models depending on your requirements.
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